Reuters is reporting today that the nation's top cable companies are working on a secret plan to force programmers to unbundle channel offerings, so that customers can be offered an "a la carte" menu when ordering cable.
According to the report, customers could opt out of certain channels if the plan goes through. For instance, ESPN and ESPN 2 are currently the most expensive channels for operators to provide. According to the plan, customers who aren't thrilled with sports could remove the channels from their package, presumably reducing their cable bill.
The cable industry has approximately 100 million subscribers nationwide.