Friday, December 2, 2011

Randy Regier Reimagines Toys

Posted By on Fri, Dec 2, 2011 at 3:36 PM

Many lament the toy world's move to oh-so-safe, brightly colored plastic. They wish instead for the days of wood and metal toys, the kind you could lose a finger playing with. Randy Regier takes this toy nostalgia a step further by crafting toys as small works of bizarre, post-modern art.

Randy Regier's "Blazing Model Sun," for instance, is a yellow sphere of metal, covered in nozzles that emit fire when the device is filled with gasoline. A script of legalese adorns the package, including colorful labeling in the style of 1950s American marketing.

The packaging reads: “HERE’S WHAT YOU GET: WORKING MODEL SUN, ALL STEEL, EDUCATIONAL, TO SCALE, USES REGULAR GASOLINE."

Blazing Model Sun, Randy Regier
  • Blazing Model Sun, Randy Regier

Regier's pieces beckon the viewer to read the fine print, as in the case of the "Electric Train Set." Looking closely reveals a couple of important words nestled in the title of the work, making the toy a fully functional "Electric Man Waiting for a Train Set."

Man Waiting for an Electric Train Set
  • Electric Man Waiting for a Train Set

The toy features a man seated in front of a mid-century train depot, and when turned on, he periodically turns his head to look down the empty track.

Regier's work is on display in the basement of Jim Kempner Fine Art in New York City until Dec. 23. You can read more over at Boing Boing.

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