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Best False Start 

Bogus Brewing becomes Boise Brewing

Staff Pick

In Bill and Ted's Bogus Journey, the sequel to the righteous 1989 classic Bill and Ted's Excellent Adventure, Keanu Reeves and Alex Winter have to make a deal with Satan for their souls. In an entirely unrelated bogus journey, local brewery Bogus Brewing had to strike some of its own deals when lawyers from nonprofit ski hill Bogus Basin said the two couldn't share the name "Bogus." In the end, the microbrewery backed down and changed its name to the equally alliterative Boise Brewing. All ended well, with Bogus Basin agreeing to help defray some of the costs associated with the brewery's name change and to sell their beer at the ski hill.

(Sorry, no information is currently available for other years in this same award category.)


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