Psst, anyone else broadcasting in the Boise metro area: KTVB Channel 7 has kicked your collective asses in this category every year. Maybe it's time to step it up. You've got creative people, how about a new marketing campaign? Or you could hijack their signal like some a post-apocalyptic version of Network News. Honestly, we don't know what it's going to take, but Channel 7 has definitely thrown down the broadcasting gauntlet.
Second Place: KAID Channel 4, Idaho Public Television
Third Place: KIVI Channel 6