Video: It's Time For Rio's Street Child World Cup 

Ahead of this summer's premier football competition, Brazil hosts the Street Child World Cup. Featuring 230 players representing 19 countries, the tournament highlights the global problem of youth homelessness and poverty.

There are some exciting World Cup soccer matches scheduled for Sunday, March 30. Indonesia has a tough task facing Brazil. USA v. India is a promising fixture. And England looks to avoid another international underperformance when it faces Mozambique.

But don’t expect to see Wayne Rooney, Neymar, or any other stars of world football on the pitch. You won’t recognize any of the players' names, but they’ve got serious footy skills and they didn’t develop them at the fancy youth academies of FC Barcelona or Real Madrid.

This is the Street Child World Cup (SCWC) and the players are all kids who live and work in the streets of places like Karachi, Pakistan, Mwanza, Tanzania and — lest we forget that there’s plenty of abject poverty closer to home — cities in the US and UK.

The first SCWC took place in South Africa in 2010. The event, sponsored by Save the Children, is back and taking place in Brazil, which will host the World Cup this summer.

This year’s SCWC features approximately 230 players between the ages of 14 and 17. They represent 19 countries.

All of the kids spent time living on the street. Many still do. Their lives are desperate, dangerous, often invisible.

According to Joe Hewitt, the head of SCWC’s Brazil office, a goal of SCWC — in addition to highlighting the global problem of youth homelessness and poverty — is to remind people that children living on the streets are human beings who deserve a much, much better life. It’s sounds pretty basic, but, sadly, it's a message that's needed.

“One of the biggest challenges these children face is the stigma that goes with living on the streets. They are treated as subhuman, as outcasts from society,” Hewitt told the Independent. “One of our key aims is to challenge the negative perceptions and treatment of these kids, to give them a platform to be seen as children.”

That’s why the official song of SCWC 2014 is called “I am Somebody.” The video is pretty great.

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