Wednesday, January 26, 2011

Changes on the Radio Dial

Posted By on Wed, Jan 26, 2011 at 4:54 PM

Listeners in the mood for some poppy boy-band jingle might be a bit surprised if the try to tune into Magic 93.1 FM—the pop music station is now simulcasting ESPN Radio 1350 KTIK The Ticket.

The unusual AM/FM crossover was announced earlier today by parent company Citadel Radio in an e-mail sent to staff. The move is reportedly an effort to bulk up listener numbers for the struggling FM station, while reaching new listeners for the AM station.

Check out KTVB Channel 7's full story on the switch.

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